Rvow is a call to embody change and embrace new manufacturing and consumption standards
Recover, Recycle, Revalue, Repeat — that’s our motto!
Rvow reimagines timepieces according to principles of circularity. From the case to the hands, from the buckle to the strap, our watches are design and crafted using 88% recycled materials, gathered from nature, both on and beneath the ocean’s surface.
In nature,
nothing is lost, everything is transformed
Aluminium
88% Made in Switzerland, our Rvow watches are crafted entirely from aluminum. It’s a material with a lifecycle few other metals can match. Widely acclaimed for its longevity, durability, and lightweight properties, aluminum has found its place in high-tech industries such as aerospace, high end automotive, namely Formula 1 racing.
Its ultimate advantage? It’s infinitely recyclable. The aluminum we’ve chosen to upcycle comes from beverage cans, over 350 billion of which are produced annually, with 30% of them ending up discarded in nature.
We’ve established operational synergies and partnership agreements with key international aluminum players for the collection and processing of our raw materials.
Upcycling P.E.T. and Fishing Nets
Our watch straps are crafted 100% from fishing nets* and P.E.T.* (a type of thermoplastic). This deliberate choice of materials and manufacturing underscores our philosophy.
The collection of the fishing nets take place primarily along the coast of the Brittany, France, and the Mediterranean coast (in Spain, France, Italy) to minimize carbon footprint associated with the transportation of fibers for processing.
We work closely with key industry players to stay abreast of developments and changes, continually advancing our Rvow watch towards better horizons.
With Rvow, we Retrieve, Recycle, Upcycle, Repeat, Restart, to create timepieces where elegance meets eco-consciousness.
Local Manufacturing
Local Manufacturing
Rvow, a timepiece conceived, designed, and crafted in Switzerland, between the Jura Mountains and the Alps.
All our watches are manufactured and assembled within the Jura Mountains region. The greatest distance between our two furthest suppliers is 182 km! A choice close to our hearts, additionally allowing us to tap into the amazing local talent, master watchmakers and artisans.
A big thank you to them for being part of the Rvow journey and for bringing it to life.
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Now!
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Together, let’s take a big step towards a sustainable future.
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